相较于 20 世纪 90 年代中期首批亮相于互联网的网站，当下网页设计已近乎脱胎换骨。从昔日至今，从刺目、闪烁不断的噩梦级画面到如今精致、自适应且移动终端优化的卓越体验，其演化历程波澜壮阔，但这仅仅只是一个开端。

那么，百年之后网页设计将呈现何种风貌？预测此事可能吗？答案或许是 “不可能”。但这浇灭不了我们畅想未来、大胆探索的热情，即便招致争议也在所不惜。

Web design as we know it is barely recognizable when compared to the first websites that graced the internet in the mid-’90s. From the garish, blink-filled monstrosities to today’s sleek, responsive, and mobile-optimized experiences, the evolution has been dramatic, but it’s only the beginning.

So, what will web design look like in 100 years? Is it even possible to predict? Spoiler alert: probably not. But that won’t stop us from taking a wild, controversial dive into the future.

开宗明义，100 年后网页设计师的职责范畴将彻底颠覆，不过这未必是厄运。想到我们如今从事的职业（至少是部分特定职业）或许会被人工智能、机器学习，甚至某种远超我们现有理解范畴的复杂技术所取代或彻底改造，内心难免涌起不安。

当下，技术革新正以超越设计师更新作品集的速度重塑设计方式，而这恐怕只是冰山一角。

First, let’s be clear: the role of web designers won’t be the same in 100 years. And honestly, that’s not necessarily a bad thing. There’s something unsettling about the notion that our current profession, or at least our specific tasks, could be replaced or drastically altered by AI, machine learning, or perhaps even something far more complex than anything we can comprehend now.

As it stands, technology is changing the way we design faster than we can update our portfolios, and this is likely just the tip of the iceberg.

看似显而易见的问题，实则不容回避。 “网站” 这一概念，有可能如拨号调制解调器一般沦为时代遗物，成为过时之物。

It seems like an obvious question, but it’s one we’ve got to ask. The very idea of “websites” could become as obsolete as the dial-up modem, a relic of the past.

身为网页设计师，或许我们将不再局限于网页布局，而是涉足虚拟世界的架构搭建，抑或主导虚拟现实体验的流程走向。若真如此， “网页设计师” 这一称谓或许将演变为更贴近于 “虚拟建筑师” 或 “体验工程师” 的全新身份。

As web designers, we may find ourselves designing entire virtual worlds or directing the flow of a VR experience, rather than simply laying out web pages. If that’s the case, then the title “web designer” might evolve into something more akin to “virtual architect” or “experience engineer.”

这一观点争议极大。当下我们借助平面发光矩形显示屏接入互联网，未来或可被更融合、更无缝的体验方式所取代。

设想一下，互联网以全息影像形态呈现，或经由增强现实镜片直投眼眸，甚至借助神经链接直接植入大脑，为我们带来沉浸式界面体验。

Here’s a truly controversial thought: What if the concept of a screen becomes obsolete? The flat, glowing rectangles we use to access the internet today could give way to more integrated and seamless experiences.

Imagine the internet coming at us in the form of holograms, or interfaces so immersive that they exist directly in the space around us, projected into our eyes through augmented reality lenses or directly into our brains via neural links.

这意味着网页概念将不复存在。设计重心将从针对屏幕的元素构建转向与物理世界互动的完整环境打造。元素依据上下文、注意力及环境因素实时动态调整，依你所处位置、个人身份乃至情绪状态即时响应，创造独特体验。此类 “环境计算” 模式将使传统固定页面布局相形见绌，沦为笑谈。

This would mean that the very idea of a webpage would no longer make sense. Instead of designing individual elements for a screen, we could be designing entire environments that interact with our physical world.

Elements would shift based on context, attention, and environmental factors, creating a dynamic experience that responds to where you are, who you are, and even how you feel. This sort of “ambient computing” could make the idea of fixed-page layouts look laughable.

更激进的设想是，百年后网页设计或许不再围绕 “页面” 展开。我们如今所理解的网站架构 —— 页面、导航菜单、静态内容，可能全然失去意义。曾经 “访问网站” 的行为模式或许将不复存在，甚至 “导航” 这一概念都可能灰飞烟灭。

Here’s the most radical thought: In 100 years, web design may not even be about “pages” anymore. The entire structure of what we understand today as a website—pages, navigation menus, static content—could be totally irrelevant. The old paradigm of going to a website might not even exist. In fact, the very notion of “navigation” might be dead and gone.

用户无须再逐页点击或滚动浏览信息长流，取而代之的是进入流动、持续演化的体验空间，依据用户行为、偏好及环境实时动态适配。互联网有望化身无处不在的环境，始终在线，依据我们的需求即时调整。获取知识无需再通过页面搜索，信息或以全息投影形式呈现于周遭空间，或经神经接口直输大脑。到那时， “浏览网页” 的概念将成为过去式，你所体验的将是一个鲜活、灵动的数字世界。

Instead of clicking through pages or scrolling down a long stream of information, users might enter fluid, ever-evolving experiences that adapt and respond to their behavior, preferences, and context.

The internet could become an omnipresent environment, always on, always adjusting to us. Want to know something? Instead of searching for it on a page, it could be projected into your space or directly fed into your brain via a neural interface. Forget about “browsing” the web. You’d just experience it.

当下，人工智能在设计领域激荡风云，类似 Figma 的自动布局与 Adobe Sensei 等工具，正突破设计师 “零动手” 创作边界。然而百年之后，我们可能连 “动手” 都无需亲力亲为。

Right now, artificial intelligence (AI) is making a lot of waves in design circles, with tools like Figma’s auto-layout and Adobe’s Sensei pushing the boundaries of what designers can do without lifting a finger. But in 100 years, we might not even have to lift a finger.

人工智能或进化为极具智慧的力量，独立完成网页设计，实现个性化体验，甚至创作出比肩人类、超越设计师想象的优质内容。这无疑带来棘手困境。

AI could evolve into such a sophisticated force that it can design websites on its own, personalize experiences, and even create content that feels human, while looking better than any designer could imagine. This presents a serious dilemma. 

未来或许呈现人类设计师沦为人工智能生成作品的 “策展人”，又或许人工智能成为终极创意伙伴，以我们当下难以想象的方式助力人类发挥创意潜能。

Could we be looking at a future where human designers are simply curators of AI-generated work? Or will AI be the ultimate collaborator, augmenting our creative abilities in ways we can’t yet comprehend?

也许会出现分化态势：设计师聚焦情感、人性维度，如共情构建、洞悉用户需求以及品牌身份塑造；机器则接管设计中重复性、公式化部分。然而，这引发一个不容忽视的现实问题：人工智能是否终将摆脱对人类输入的依赖？这绝非危言耸听。

Perhaps we’ll see a split, where designers focus on the emotional, human side of things—building empathy, understanding user needs, and crafting brand identities—while the machines handle the repetitive, formulaic aspects of design. But still, this raises a very real question: Could AI eventually outgrow its need for human input altogether? It’s not unthinkable.

进一步设想，设计行为本身或将成为历史。倘若人工智能与机器学习技术发展至极致，能够精准预测并响应用户每一动作，那么用户体验将实现高度个性化与动态化，从而完全摒弃预先设计的架构吗？

Let’s take this a step further. What if the act of “designing” becomes irrelevant? If we step into a world where AI and machine learning are so advanced that they can predict and react to a user’s every move, could the user experience itself be fully personalized and dynamic, eliminating the need for pre-designed structures altogether?

试想一个数字体验空间（精准而言已不能称之为网站），它压根没有固定布局。设计将依据访客偏好、行为甚至情绪持续动态演变。

用户无需主动导航，网站将呈现为不断变幻的体验，依据访客身份、需求及欲望实时动态调整，打造真正个性化界面。

Consider the possibility of a website—or, more accurately, an entire digital experience—that doesn’t have a fixed layout at all. Instead, the design would continuously morph and evolve based on the visitor’s preferences, behavior, or even emotions.

Users might not navigate websites anymore; the websites would simply present themselves as ever-shifting experiences. The experience could adapt in real-time, creating a truly personalized interface that dynamically responds to who you are, what you need, and what you want.

这与我们当下基于网格系统的僵化设计相距甚远，也暗示传统意义的 “设计” 或将消亡。或许，我们不再承担网页设计师角色，而是转型为体验架构师，构建框架与系统，由人工智能填充内容，为人类提供服务。

That’s a long way from the rigid, grid-based designs we work with today, and it suggests that “design” in the traditional sense may no longer exist. Perhaps we’ll no longer be designers of websites, but of experiences, creating the frameworks and systems that AI can then fill with content.

最令人脑洞大开的概念或许在于，百年之后，技术与网络将不再与人类并存，而是全方位融合。数字体验与人性体验之间的界限将彻底抹平，催生出一种无缝交融模式，你甚至不再意识到自己正在与传统意义上的 “网站” 或 “应用程序” 交互。

Perhaps the most mind-bending concept to grasp is how technology and the web will not just coexist with humanity in 100 years, but fully merge with it. The boundaries between the digital and the human experience could disappear entirely, giving rise to a seamless integration where you no longer even notice you’re interacting with a “website” or “app” in the traditional sense.

设想一种沉浸式、深度整合的体验，我们的思绪、动作与感官全方位与数字世界同步。脑机接口有望使人类直接通过思维接入互联网，彻底跳过屏幕与键盘。

Imagine the possibility of a fully immersive, fully integrated experience where our thoughts, movements, and senses are all synchronized with the digital world. Brain-computer interfaces could allow us to access the internet directly through our minds, bypassing screens and keyboards entirely.

在这样的世界里，无需再 “浏览” 网页，因为网络始终与你相伴。无需再逐级点击菜单或输入网址，所需信息将出现在你的余光之中、脑海之内，甚至化作身体的感知，全方位响应你的每一个需求。

我们将与互联网建立最为亲密无间的连接，处于一种无缝、实时在线、数据驱动的状态。

In this world, there would be no need to “browse” the web, because the web would always be with you. There would be no clicking through menus or typing in URLs; the information you need would appear in your peripheral vision, in your thoughts, or even as sensations in your body, responding to your every need.

We’d be connected to the internet in the most intimate way possible, in a seamless, always-on, data-driven state.

这正是问题的关键所在。当技术不断突破边界，承担越来越多的重任， “人性光芒” 的追问将始终萦绕。机器能否复刻人类设计师所独有的创造力、直觉以及共情能力？有可能，但或许是以我们当下无法理解的方式。

This is where things get really interesting. As we barrel toward a future where technology can do more and more of the heavy lifting, there will always be the question of the “human touch.”Can machines replicate the creativity, intuition, and empathy that a human designer brings to the table? Perhaps. But maybe not in ways we currently understand.

百年后的网页设计领域，最卓越的设计师或许并非单纯精通设计技法之人，而是深谙如何与塑造数字世界的 AI 工具沟通协作的人。未来的设计师或许并非 Photoshop 或编码高手，而是能够赋予机器人类思维模式，甚至更好，教会机器自主决策之人。

In 100 years, the most successful web designers may be those who understand not just how to design, but how to communicate with and direct the AI tools that are shaping the digital world. The future designer may not be someone who is excellent with Photoshop or code, but someone who knows how to program a machine to think like a human, or better yet, program it to make its own decisions.

但切勿轻率地认为人类设计师将彻底退出历史舞台。创造力的灵光乍现、对人类行为的深刻洞察以及以触动用户内心情感的方式讲述故事的能力，这些始终是人类设计师不可替代的价值所在。即便机器接管更多任务，人类的直觉、想象力以及共情能力在设计领域的空间将永恒存在。

But don’t be fooled into thinking the human designer will completely disappear. There will always be a need for that spark of creativity, that understanding of human behavior, and that ability to tell stories in ways that resonate with users on a deeper, emotional level. Even as machines take over more tasks, there will always be a place for human intuition, imagination, and empathy in design.

这是价值百万的终极疑问：对于设计师而言，这究竟是通往理想国的阳关大道，还是滑向反乌托邦的不归路？从积极面看，未来充满无限可能。试想一个摆脱当下技术桎梏，能够为完全沉浸式环境设计的世界。

Here’s the million-dollar question: Is all of this a utopia or a dystopia for designers? On one hand, the future could be incredibly exciting. Imagine a world where we can design for fully immersive environments, free from the limitations of current technology.

我们或许将拥有更多的自由、更高的创造力以及更多为用户打造惊艳个性化体验的机会。然而，从消极面看，倘若技术发展失控，机器全面接管，我们或许只能在迷茫中哀叹职业的消亡。到那时，我们会不会沦为只为机器人设计 AI 接口，而这些机器人只为同类设计的荒诞存在？

We could have more freedom, more creativity, and more opportunities to create stunning, personalized experiences for users. On the other hand, what if it all goes too far? What if the machines take over completely, leaving us to wonder what happened to our profession? Will we be designing AI interfaces for robots who design for robots?

尽管真相扑朔迷离，但有一点毋庸置疑：网页设计的未来绝非枯燥乏味。无论未来我们是为虚拟现实（VR）、增强现实（AR）、全息影像亦或脑部植入设备进行设计，未来百年间设计理念必将经历翻天覆地的变革。

The truth is, it’s impossible to say for certain. What we can say, however, is that the future of web design is far from dull. Whether we’re designing for VR, AR, holograms, or brain implants, the next 100 years will undoubtedly bring radical changes to the way we think about design.